The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2023 and forecasted to 2032

An increase in advertisement spending across industries are expected to drive innovation in advertising agencies manufacturing, thus driving the market during the forecast period.

The global advertising agencies market is expected to grow from $372.55 billion in 2022 to $391.6 billion in 2023 at a compound annual growth rate (CAGR) of 5.1%. The global advertising agencies market size is expected to grow to $463.83 billion in 2027 at a CAGR of 4.3%.

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Global Advertising Agencies Market Segments Include:

• By Mode: Online Advertising, Offline Advertising
• By Type: TV, Digital, Radio, Print, Out-of-home (OOH), Other Types
• By End-User Industry: Banking, Financial Services, and Insurance Sector (BFSI), Consumer Goods and Retail, Government and Public Sector, IT & Telecom, Healthcare, Media & Entertainment
• By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, North America is the largest region in the global advertising agencies market in 2021.

Major Market Players in the advertising agencies market include Caveni Digital Solutions, Socialiency Advertising, Tegra, BrandBurp Digital, Plan Z, Titan SEO Group, Breakneck Creative.

The launch of artificial intelligence (AI) in advertising is gaining popularity in the advertising agencies market. Major players operating in the industry are continuously focused on introducing innovations and technologies to better serve the needs of consumers. For instance, as of MAY 2022, Kantar, launched Link AI for Digital. This is an artificial intelligence (AI) advertising testing tool designed for digital advertising formats. The Link AI for Digital solution predicts the in-market performance of a digital ad. The Link AI for Digital was trained on more than 230,000 survey-enabled ad tests and 30 million real-world interactions.

The Advertising Agencies Global Market Report 2023  provides a advertising agencies market overview for the time series: historic years (2010 – 2021) and ten years forecast (2023 – 2032). The advertising agencies market forecast analyzes advertising agencies market size, advertising agencies market share, leading competitor market positions. The regions covered in the report include Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa and the countries include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

Advertising agencies are in charge of initiating, managing and implementing paid marketing communications. It creates the ads, plans how, when, and where they will be delivered, and then delivers them to the client.

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