Marketing Research And Analysis Services Market
Professional Services

Global Marketing Research And Analysis Services Market Outlook, Opportunities And Strategies

Learn about the global marketing research and analysis services market through The Business Research Company, which provides information on marketing research and analysis services market size, marketing research and analysis services market drivers and restraints, marketing research and analysis services market players, the COVID-19 impact on the marketing research and analysis services market, and more.

 

The global marketing research and analysis services market is expected to grow from $68.87 billion in 2021 to $74.58 billion in 2022 at a compound annual growth rate (CAGR) of 8.3%. The growth in the marketing research and analysis services market is mainly due to the companies rearranging their operations and recovering from the COVID-19 impact, which had earlier led to restrictive containment measures involving social distancing, remote working, and the closure of commercial activities that resulted in operational challenges. The marketing research and analysis services market is expected to reach $98.64 billion in 2026 at a CAGR of 7.2%.

 

The companies operating in the various industries are concentrating on increased profits and expanding consumer base by focusing on customer satisfaction. This is likely to act as a major driver for the development of the marketing research and analysis services industry over the forthcoming years.

 

Request A Sample For The Global Marketing Research And Analysis Services Market Report:
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The marketing research and analysis services market consists of the sales of marketing research and analysis services and related goods by entities (organizations, sole traders, and partnerships) that are engaged in systematically gathering, recording, tabulating, and presenting marketing data. Marketing research and analysis services include marketing and management analytics and consumer insights. Only goods and services traded between entities or sold to end consumers are included.

 

Global Marketing Research And Analysis Services Market Segments Include:

By Type:
Quantitative, Qualitative, Primary, Secondary

By End Use Industry: IT Services, Manufacturing, Financial Services, Construction, Healthcare, Others

By Enterprise Size: Large Enterprise, Small and Medium Enterprise

By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, North America was the largest region in the marketing research and analysis services market in 2021.

 

Artificial intelligence is a leading trend in the market research and analysis services industry. Increasing usage of the internet is forcing companies to make their product available online. The consumers rely on reviews, consumer surveys, and questionnaires before making a purchase. AI will ease the task of field engagement to perform these applications.

 

TBRC’s marketing research and analysis services market report covers:

Major Market Players: Nielsen, Kantar, Ipsos, GfK, Westat Inc., Gartner, Intage Inc, Information Resources, Inc. (IRI), Mintel and Market Xcel Data Matrix Private Limited.

Regions: Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa.

Countries: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

Time Series: Five years historic (2015-20) and ten years forecast (2021-2025-2030)

 

The Marketing Research And Analysis Services Global Market Report 2021: Market Size, Trends, And Global Forecast 2022 – 2026 is one of a series of new reports from The Business Research Company that provides marketing research and analysis services market overviews, analyses and forecasts market size, share, marketing research and analysis services market players, marketing research and analysis services market segments and geographies, leading competitor revenues, profiles and market shares.

 

TBRC’s marketing research and analysis services market report identifies top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.

 

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