Marketing Research And Analysis Services Market
Professional Services

Global Marketing Research And Analysis Services Market Report 2021 – Opportunities And Strategies, Market Forecast And Trends

The Global Marketing Research And Analysis Services Market Report by The Business Research Company covers marketing research and analysis services market drivers and restraints, marketing research and analysis services market size, major players, and the impact of COVID-19 on the marketing research and analysis services market.

The marketing research and analysis services market consists of sales of marketing research and analysis services by entities (organizations, sole traders and partnerships) that are engaged in systematical gathering, recording, tabulating, and presenting marketing data. Market research and analysis services include marketing & management analytics and consumer insights.

The global marketing research and analysis services market reached a value of nearly $63,777.3 million in 2020, having grown at a compound annual growth rate (CAGR) of 1.0% since 2015, and is expected to grow at a CAGR of 4.9% to nearly $80,913.6 million by 2025. The marketing research and analysis services market is then expected to grow to $98,831.8 million in 2030 at a CAGR of 4.1%.

Businesses that engage with various types of data in today’s data-driven world must engage with market research. It is being used to identify and leverage trends, maximize opportunities in their market, and to find more of their ideal customers. The rise of data-driven firms and e-commerce companies will significantly drive and fuel the marketing research and analysis services on a global basis. The “Apple Customer Pulse” research group is a prime example. Because these are online surveys, the company is able to compile and analyze the big data faster, and the surveys are easy to administer, without much effort. This makes the market research more appealing to those that participate, as well as to the company.

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Some marketing research and analysis services market trends include using advanced research technologies such as eye-tracking technology to generate consumer insights. Moreover, marketing research and analysis services companies are adopting agile market research methodology to generate faster actionable data and insights.

Global marketing research and analysis services market segments include:

1) By Type: Quantitative Research, Qualitative Research

2) By Research Source: Primary Research, Secondary Research

3) By End Use Industry: Media And Broadcasting, Pharmaceutical, Consumer Non-Durables, Advertising, Consumer Durables, Wholesale & Retail, Public Administration, Telecommunications And ICT, Financial And Insurance Activities, Automotive, Research Institutes, Tourism, Travel and Recreation

4) By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa.

 

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The Marketing Research And Analysis Services Opportunities and Strategies: Forecast To 2030 is one of a series of new reports from The Business Research Company that provides marketing research and analysis services market overviews, analyzes and forecasts market size, share, marketing research and analysis services market players, marketing research and analysis services market segments and geographies, market’s leading competitors’ revenues, profiles and market shares.

The marketing research and analysis services identifies top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.

Where To Learn More:

Read Marketing Research And Analysis Services Opportunities and Strategies: Forecast To 2030 from The Business Research Company for information on the following:

Data Segmentations: Market Size, Global, By Region And By Country; Historic And Forecast Size, And Growth Rates For The World, 7 Regions And 12 Countries

Market Players Covered: Nielsen Holdings plc, Gartner, IQVIA Holdings Inc., Kantar, Ipsos Group S.A.

Regions: Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa.

Countries: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

Time Series: Five years historic (2015-20) and ten years forecast (2021-2025-2030)

Other Information And Analyses: SWOT analysis, customer information, market product/service analysis – product examples, trends and opportunities, drivers and restraints, key mergers and acquisitions, suggested trend based strategies, impact of COVID-19 on the market, future outlook and potential analysis, key metrics covered: number of enterprises, number of employees, global market in 2021 – countries offering most new opportunities, conclusions and recommendations by expert analysts.

Sourcing and Referencing: Data and analysis throughout the report are sourced using end notes.

Strategies For Participants In The Marketing Research And Analysis Services Industry: The report explains a number of strategies for companies in the market, based on industry trends and company analysis.

Opportunities For Companies In The Marketing Research And Analysis Services Sector: The report reveals where the global industry will put on most $ sales up to 2023.

Interested to know more about The Business Research Company?

The Business Research Company has published over 1000 industry reports, covering over 2500 market segments and 60 geographies. The reports draw on 150,000 datasets, extensive secondary research, and exclusive insights from interviews with industry leaders. The reports are updated with a detailed analysis of the impact of COVID-19 on various markets.

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