The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2024 and forecasted to 2033

The internet search portals market has witnessed remarkable growth, escalating from $258.38 billion in 2023 to an anticipated $295.62 billion in 2024, with a staggering compound annual growth rate (CAGR) of 14.4%. As we look ahead, the market is poised for even more rapid expansion, projecting a growth to $493.56 billion in 2028. This surge is fueled by diverse factors, including rising mobile internet utilization and groundbreaking innovations in search technologies.

Rising Mobile Internet Utilization Drives Market Growth

• Mobile Dominance: Mobile devices are becoming the preferred means of internet access globally due to their portability and user-friendly interfaces.
• Global Usage Statistics: According to the World Advertising Research Center, 51% of the global base of 3.9 billion mobile users access the internet solely through their smartphones.
• US Digital Media Consumption: In 2020, US adults spent an estimated 470 minutes (7 hours and 50 minutes) daily with digital media.
• Web Traffic Breakdown: In August 2022, Oberlo reported that 59.4% of web traffic came through mobile phones, highlighting the significant role of mobile devices in online interactions.
• Improved Mobile Technology: Advancements in mobile technology are driving increased internet usage, with 58% of 18-29-year-olds and 47% of 30-49-year-olds in the US accessing the internet primarily through their smartphones.

View More On The Internet Search Portals Market Report 2024 – https://www.thebusinessresearchcompany.com/report/internet-search-portals-global-market-report

Major Companies Embrace AI Innovation With Search Generative Experience (SGE)

• Innovative AI Technologies: Companies are leveraging advanced AI technologies like Search Generative Experience (SGE) to enhance the search experience.
• SGE Overview: Google’s experimental version integrates AI answers directly into search results, providing summaries, answering questions, and generating creative text formats.
• Improved Search Quality: AI-driven search engines, like SGE, aim to streamline information retrieval, making it faster and more efficient for users.

Apollo Global Management Acquires Yahoo for Market Revitalization

• Strategic Acquisition: In September 2021, Apollo Global Management acquired Yahoo from Verizon for $5 billion.
• Revitalizing Yahoo: The acquisition is geared towards giving Yahoo a new direction and regaining market share.
• Yahoo’s Significance: As an American technology company and a search portal, Yahoo remains a key player in the evolving landscape of internet search portals.

Market Segmentation:

The internet search portals market is segmented based on the type of websites, distribution channels, and applications.

1. By Website:
   • Operating Websites
   • Internet Search Websites
   • Other Websites
2. By Distribution Channel:
   • Online
   • Offline
3. By Application:
   • Personal
   • Commercial

Regional Dynamics:

• Asia-Pacific Dominance: Asia-Pacific emerged as the largest region in the internet search portals market in 2023, reflecting the region’s technological advancements and widespread internet adoption.
• African Growth Potential: Africa is poised to be the fastest-growing region in the global internet search portals market during the forecast period, signifying untapped opportunities in the continent’s evolving digital landscape.

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The Internet Search Portals Global Market Report 2024  provides comprehensive insights on the internet search portals market size, trends and drivers, opportunities, strategies, and competitor analysis. The countries covered in the internet search portals market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA, and the major seven regions are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa.

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