The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2023 and forecasted to 2032

 

 

 

The beverage premix market has seen a robust surge in size, escalating from $61.77 billion in 2023 to an estimated $65.84 billion in 2024. This impressive growth reflects a compound annual growth rate (CAGR) of 6.6%. The historic period’s expansion is rooted in shifting consumer preferences, the burgeoning urban population, rising disposable incomes, hectic lifestyles, and an increasing emphasis on health and wellness.

 

 

Anticipating Strong Growth Ahead

The trajectory of growth for the beverage premix market continues upward, with projections indicating a climb to $82.54 billion by 2028, boasting a CAGR of 5.8%. This anticipated growth in the forecast period can be attributed to various factors, including the flourishing e-commerce sector, global travel and tourism, increased government support for the food and beverage industry, a growing demand for convenience, and rising disposable incomes.

 

 

Tea Demand Rise Fueling Growth in the Beverage Premix Market

Tea’s Aromatic Ascent

The increasing consumption of tea is poised to be a significant catalyst for the growth of the beverage premix market. Tea, an aromatic beverage, has witnessed a surge in popularity, and premixes offer a quick and convenient solution for tea enthusiasts. In 2021, Americans consumed a staggering 85 billion servings of tea, emphasizing the beverage’s widespread appeal. The Tea Association of USA reported that 84% of consumed tea was black tea, 15% green tea, and a small percentage comprised oolong, white, and dark tea varieties. This rise in tea consumption is a key driver for the beverage premix market.

 

 

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Innovative Product Launch to Tap Into the Health-Conscious Consumer Sector

Addressing Health and Wellness Trends

Major players in the beverage premix market, including Nestle, PepsiCo, and The Coca-Cola Company, are actively introducing innovative products to align with the growing health-conscious consumer sector. The market is witnessing the infusion of functional ingredients in premix drinks, catering to consumers seeking a blend of convenience and health benefits. In March 2023, Coca-Cola Company unveiled its Jack Daniel’s & Coca Cola RTD, a premixed, canned cocktail that combines the smooth character of Jack Daniel’s Tennessee Whiskey with the refreshing taste of Coca Cola. This innovative product caters to consumers looking for a convenient and portable option, bringing two iconic brands together in an RTD format.

 

 

IDAM House of Brands Enhances Global Presence with Bevzilla Acquisition

Strategic Moves in the Instant Coffee Premix Market

In a strategic move, IDAM House of Brands, an India-based FMCG company, acquired Bevzilla in March 2022, signaling its intent to expand its global presence and product portfolio in the instant coffee premix market. Bevzilla, known for its beverage premixes, aligns with IDAM House of Brands’ vision to innovate and diversify its offerings. This acquisition reflects the dynamic nature of the beverage premix market, with companies seeking to enhance their visibility and product categories through strategic acquisitions.

 

 

Market Segmentation and Regional Dynamics

Diverse Offerings and Global Growth

The beverage premix market boasts diverse segmentation to cater to varied consumer preferences:

1. Type: Tea Premix, Coffee Premix, Soup Premix, Healthy Drinks Premix, Milk Based Premix, Alcoholic Beverages, Other Types
2. Form: Paste, Powder, Granules, Liquid
3. Distribution Channel: Hypermarket And Supermarket, Convenience Stores, Online Channels, Specialty Stores, Other Distribution Channels

 

 

Regional Dynamics

North America led the beverage premix market in 2023, showcasing the region’s prominence in the industry. Looking ahead, Asia-Pacific is poised to emerge as the fastest-growing region in the forecast period, emphasizing the global nature of the beverage premix market.

 

 

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The Beverage Premix Global Market Report 2023 provides an overviewof the beverage premix market for the time series: historic years (2010 -2021) and ten years forecast (2023 – 2032).The beverage premix market forecast analyzesbeverage premixmarket size, beverage premix market share,leading competitor and their market positions.

 

 

The Table Of Content For The Beverage Premix Market Include:
1. Beverage Premix Market Executive Summary
2. Beverage Premix Market Segments
3. Beverage Premix Market Size AndBeverage Premix Market Growth Rate
4. Key Beverage Premix Market Trends
5. Major Beverage Premix Market Drivers
……
25. Key Mergers And Acquisitions In The Beverage Premix Market
26. Top Beverage Premix Companies
27. Beverage Premix Market Opportunities And Strategies
28. Beverage Premix Market, Conclusions And Recommendations
29. Appendix

 

 

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