Global Automotive Wrap Films Market
Paper, Plastics, Rubber, Wood And Textile Manufacturing

How Will The Automotive Wrap Films Market Expand Through 2023-2032

The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2023 and forecasted to 2032


As per The Business Research Company’s Automotive Wrap Films Global Market Report 2023, the automotive wrap films market is expected to show significant growth in the forecast period.


The global automotive wrap films market is on an upward trajectory, poised to grow from $4.66 billion in 2022 to $5.78 billion in 2023 at an impressive Compound Annual Growth Rate (CAGR) of 23.9%. The market is projected to reach $12.84 billion in 2027, maintaining a robust CAGR of 22.1%.

  • Remarkable Growth: The automotive wrap films industry is experiencing remarkable growth, driven by various factors, including the rise in luxury vehicle sales and a key trend of product innovation.


Luxury at Every Turn: Impact of Increased Luxury Vehicle Sales
The surge in luxury vehicle sales emerges as a significant contributor to the growth of the automotive wrap films market. Luxury vehicles, known for their heightened performance, status, comfort, and quality, are witnessing increased demand. Automotive wrap films, particularly paint protection films, play a pivotal role in preserving the exterior finish of luxury cars.

  • Protective Shield: Paint protection films safeguard luxury vehicles from scratches, strains, and fading caused by external elements like debris, rocks, sand, and acid rains.
  • Rolls Royce Sales Surge: Rolls Royce, a renowned UK-based luxury vehicle manufacturer, reported a 7.7% increase in sales, reaching 6,021 in 2022 from 5,586 in 2021.


Industry Leaders: Paving the Way
Major players in the automotive wrap films market are at the forefront, shaping the industry’s trajectory with their innovations and product offerings. Key market players include 3M Co., APA Corporation, Avery Dennison Corporation, and others.

  • Diverse Player Landscape: The market benefits from a diverse landscape, with each major player contributing to the industry’s growth through innovation and strategic initiatives.


Trend Watch: Product Innovation Takes Center Stage
Product innovation is emerging as a pivotal trend in the automotive wrap films market. Companies are focusing on enhancing the usability and longevity of their automotive wrap film offerings to meet the evolving needs of consumers.

  • 3M’s Innovative Launch: In April 2022, 3M Company unveiled the 3M Print Wrap Film IJ280, a revolutionary vehicle wrap film. This innovative film not only offers faster installation but also requires less rework, making it a preferred choice for both installers and consumers.


Market Segmentation: Understanding the Nuances
To comprehend the dynamics of the automotive wrap films market, a nuanced understanding of its segmentation is essential. The market is segmented based on film type, material, and application.

  • Film Type Segmentation:
    1. Windows Films
    2. Wrap Films
    3. Paint Protection Films
  • Material Segmentation:
    1. Cast Vinyl
    2. Calendared Vinyl
  • Application Segmentation:
    1. Passenger Vehicle
    2. Commercial Vehicle


Regional Dominance: North America Takes the Lead
North America emerged as the largest region in the automotive wrap films market in 2022, showcasing its dominance in the industry. The region’s contribution to market growth is substantial, reflecting the region’s economic strength and technological advancements.

  • North America’s Leading Position: The region’s leadership underscores its role as a key player in the automotive wrap films market, with significant contributions to the industry’s overall growth.


View More On The Automotive Wrap Films Market Report 2023


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The Automotive Wrap Films Global Market Report 2023  provides an in-depth analysis on the automotive wrap films market size, trends and drivers, opportunities, strategies, and companies analysis. The countries covered in the automotive wrap films market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA, and the major seven regions are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa.


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