The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2023 and forecasted to 2032

The rising prevalence of erectile dysfunction is likely to promote innovation in the manufacturing of personal lubricants, propelling the market during the forecast period.

The global personal lubricants market is expected to grow from $1.33 billion in 2022 to $1.46 billion in 2023 at a compound annual growth rate (CAGR) of 10.2%. The global personal lubricants market size is expected to reach $2.14 billion in 2027 at a CAGR of 9.9%.

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Global Personal Lubricants Market Segments Include:

• By Type: Water-Based, Silicon-Based, Oil-Based
• By Distribution Channel: Online Stores, Drug Stores, Hyper Markets And Super Markets, Specialty Stores
• By End-User: Male, Female
• By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, North America is the largest region in the global personal lubricants market in 2021.

Major Market Players in the personal lubricants market include Church & Dwight Co. Inc., Reckitt Benckiser Group PLC, BioFilm Inc., Lifestyles Healthcare Pte Ltd., Mayer laboratories Inc., Lovehoney Group Ltd., Sliquid LLC, Trigg Laboratories Inc.

Product innovations are a prominent trend in the personal lubricants market. To maintain their market position, major players in the personal lubricants industry are focusing on developing new products. Playground, a US-based sexual wellness brand, for example, launched its debut lubricant collection in May 2022, its first collection of pleasure-enhancing bedroom basics that includes four full-sensory personal lubricants created to stimulate the five senses and erogenous zones to heighten a woman’s mood, mind, and libido. The unique water-based composition of Playground uses special elements to make it extremely long-lasting, feel silky to the touch, and be extra relaxing, in addition to being extensively tested to be clean, vegan, and pH-balanced. It contains a unique blend of three adaptogens: Ashwagandha, Black Cohosh, and Horny Goat Weed. These herbs promote improved chemistry in the bedroom, higher libido, and increased blood flow. Because they are created with relaxing vitamin E, moisturising hyaluronic acid, and bamboo extract, the lubricants have a velvety texture that simulates natural lubrication.

The Personal Lubricants Global Market Report 2023  provides a personal lubricants market overview for the time series: historic years (2010 – 2021) and ten years forecast (2023 – 2032). The personal lubricants market forecast analyzes personal lubricants market size, personal lubricants market share, leading competitor market positions. The regions covered in the report include Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa and the countries include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

A personal lubricant is a liquid or gel that men and women use during sex to improve moisture in the vulva, vaginal, or anal region. It is intended to minimise friction and discomfort during sexual activity, minimising the risk of harm.

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