Paper, Plastics, Rubber, Wood And Textile Manufacturing

Insights Into The Doll, Toy, And Game Market’s Growth Opportunities Through 2023-2032 – Includes Doll, Toy, And Game Market Demand

The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2023 and forecasted to 2032


Greater economic growth are expected to drive innovation in doll, toy, and game manufacturing, thus driving the market during the forecast period.


The global doll, toy, and game market is expected to grow from $119.17 billion in 2022 to $129.91 billion in 2023 at a compound annual growth rate (CAGR) of 9.0%. The doll, toy, and game market is expected to grow to $178.9 billion in 2027 at a CAGR of 8.3%.


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Global Doll, Toy, And Game Market Segments Include:

  • By Type: Electronic Toys, Non – Electronic Toys
  • By Distribution Channel: Departmental Stores, Online, Other Distribution Channels
  • By Product Type: Games and Puzzles, Infant and Pre-School Toys, Construction Toys, Dolls and Accessories, Video Games, Other Product Types
  • By Material: Plastics, Wood, Metal, Other Materials
  • By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, Asia Pacific is the largest region in the global doll, toy, and game market in 2021.


Major Market Players in the doll, toy, and game market include The Lego Group, Hasbro Inc., Mattel Inc., Bandai Namco Holdings Inc., Spin Master Corporation, Tomy Company Ltd., Funko Inc., Jakks Pacific Inc.


NFC (near field-communication) technology is increasingly being integrated with toys and games to enable interaction and improve engagement. NFC allows users phone to interact within a radius of about 4 cm and provides a wireless connection between devices. NFC stickers and inlays can be inserted in game controllers and consoles, as well as physical toys and cards. Users can also link controller and consoles in gameplay by simply tapping the other NFC device. NFC enabled game consoles, NFC enabled cars, NFC enabled board games are some other products that use this technology. For instance, Mattle introduced Hot wheels id, which enable kids to race their NFC-enabled Hot wheels on its smart track and scan their collections into a free iOS app. In the app, which acts as a virtual garage, kids can track speed and laps via infrared sensors in the Hot Wheels Race Portal, which scans your cars and connects to classic Hot Wheels tracks. Sphero, Anki Drive are some other companies offering NFC enabled cars.


The Doll, Toy, And Game Global Market Report 2023  provides a doll, toy, and game market overview for the time series: historic years (2010 – 2021) and ten years forecast (2023 – 2032). The doll, toy, and game market forecast analyzes doll, toy, and game market size, doll, toy, and game market share, leading competitor market positions. The regions covered in the report include Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa and the countries include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.


Dolls, toys, and games refer to a toy for kids that is often a model of a human or humanoid character, and “game” refers to an activity or sport that typically requires talent, knowledge, or luck and in which you compete against an opponent while adhering to set regulations.


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