The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2023 and forecasted to 2032

An increasing number of political events, sports events, festivals, and high-budget movies are expected to drive innovation in media buying agencies and representative firms manufacturing, thus driving the market during the forecast period.

The global media buying agencies and representative firms market is expected to from $75.98 billion in 2022 to $79.48 billion in 2023 at a compound annual growth rate (CAGR) of 4.6%. The global media buying agencies and representative firms market size is expected to grow to $92.45 billion in 2027 at a CAGR of 3.9%.

Get A Free Sample On The Global Media Buying Agencies And Representative Firms Market Report:
https://www.thebusinessresearchcompany.com/sample.aspx?id=3507&type=smp

Global Media Buying Agencies And Representative Firms Market Segments Include:

• By Services:Media Buying Service, Media Planning Service, Media Representative Firms, Other Services
• By Mode:Offline, Online
• By Application:BFSI, Consumer Goods and Retail, Government and Public Sector, IT and Telecom, Healthcare, Media and Entertainment
• By Geography:The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, North America is the largest region in the global media buying agencies and representative firms market in 2021.

Major Market Players in the media buying agencies and representative firms market include Publicis Groupe, Omnicom Group Inc., Interpublic Group of companies, Dentsu, Katz Media Group and Edelman.

Media buyers who use Artificial Intelligence (AI) for media optimization are gaining traction in the market for media buying agencies and representative firms. AI is changing the way advertising operations are run. According to Salesforce’s State of Marketing study, 84% of marketers are utilizing AI for marketing in 2020. Moreover, according to Drift and Marketing Artificial Intelligence Institute, 2022 State of Marketing AI Report, the majority of respondents (51%) said AI is crucial or very important to their marketing success. In August 2021, BLKBOX.ai, a Facebook advertising management platform, launched an Intelligent Media Buying Platform, allowing businesses to scale profitably. Their SaaS-based intelligent and automated media buying platform generates profitable campaigns and scales ad spending threefold while cutting the time required to manage end-to-end media buying from six hours to six minutes. The platform enables big organizations, major corporations, and small and medium-sized businesses (SMBs) to expedite their digital campaigns by requiring only three inputs: creative assets, budget, and KPIs.

The Media Buying Agencies And Representative Firms Global Market Report 2023 provides a media buying agencies and representative firms market overview for the time series: historic years (2010 – 2021) and ten years forecast (2023 – 2032). The media buying agencies and representative firms market forecast analyzes media buying agencies and representative firms market size, media buying agencies and representative firms market share, leading competitor market positions. The regions covered in the report include Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa and the countries include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

Media buying is the process of procuring media space and time for effective ad placements in accordance with the brand’s marketing or advertising goals. A media representative is any legal or natural person who acts as an intermediary in the name and on behalf of the advertiser to purchase advertising space under the terms of a written representation contract.

Explore Similar Reports From The Business Research Company:

Media Global Market Report 2023

Social Media Advertisement Global Market Report 2023

Social Media Subscription Global Market Report 2023

Learn More About The Business Research Company
The Business Research Company has published over 3000+ detailed industry reports, spanning over 3000+ market segments and 60 geographies. The reports draw on 1,500,000 datasets, extensive secondary research, and exclusive insights from interviews with industry leaders.

Contact us at:
The Business Research Company: https://www.thebusinessresearchcompany.com/ 
Americas +1 3156230293
Asia +44 2071930708
Europe +44 2071930708
Email us at info@tbrc.info

Follow us on:

LinkedIn: https://in.linkedin.com/company/the-business-research-company 
YouTube: https://www.youtube.com/channel/UC24_fI0rV8cR5DxlCpgmyFQ
Global Market Model: https://www.thebusinessresearchcompany.com/global-market-model 

Found this article helpful? Share it on: