Information Technology

Insights Into The CRM Software Market’s Growth Opportunities Through 2023-2032 – Includes CRM Software Market Share

The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2023 and forecasted to 2032


Increasing number of customers of the organizations and the rising need for customer satisfaction are expected to drive innovation in CRM software manufacturing, thus driving the market during the forecast period.


The global CRM software market is expected to grow from $128.25 billion in 2022 to $148.49 billion in 2023 at a compound annual growth rate (CAGR) of 15.8%. The global CRM software market size is expected to grow to $263.1 billion in 2027 at a CAGR of 15.4%.


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Global CRM Software Market Segments Include:

  • By Deployment: Cloud CRM, On-Premise CRM
  • By Size of Enterprise: Small&Mid sized enterprises, Large enterprises
  • By Application: Sales, Marketing, Manufacturing, Customer service, Social networking, Supply chain, Distribution, Other Applications
  • By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, Asia Pacific is the largest region in the global CRM software market in 2021.


Major Market Players in the CRM software market include Salesforce, Microsoft, Oracle, SAP, Sugar, Zoho, Pipedrive, Hubspot, Act, Infusionsoft, Apptivo, Sage, Salesboom, Base.


Social and Mobile CRM are increasingly integrating social media channels into CRM platforms to offer to its full capabilities on every smart device by having a real-time access at any place or time. This integration helps to achieve greater productivity, better customer experience, and access to more relevant information. Advertisers have embraced social media platforms to associate and share with customers for improving products and perceptions. These also help businesses to manage customer grievances, requests, and inquiries. More number of users can access the data using social and mobile CRM. For example, Wells Fargo has implemented social CRM to engage with the customers and improve their availability. Wells Fargo also uses CRM to solve customer queries.


The CRM Software Global Market Report 2023  provides a CRM software market overview for the time series: historic years (2010 – 2021) and ten years forecast (2023 – 2032).  The CRM software market forecast analyzes CRM software market size, CRM software market share, leading competitor market positions. The regions covered in the report include Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa and the countries include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.


CRM (customer relationship management software) software is designed to help the organization provide a unique and seamless customer experience and build better relationships by providing a complete picture of all customer interactions, tracking sales, organizing and prioritizing the opportunities, and facilitating collaboration across different teams.


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