: consumer electronics e-commerce market
Retail And Wholesale

Global Consumer Electronics E-Commerce Market Size, Drivers, Trends, Opportunities And Strategies – includes Consumer Electronics E-Commerce Market Growth

The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2023 and forecasted to 2032


Consumers shifting from offline to online shopping, and this factor are expected to drive innovation in consumer electronics e-commerce manufacturing, thus driving the market during the forecast period.


The global consumer electronics e-commerce market is expected to grow from $539.46 billion in 2022 to $614.98 billion in 2023 at a compound annual growth rate (CAGR) of 14.0%. The global consumer electronics e-commerce market size is expected to grow to $975.27 billion in 2027 at a CAGR of 12.2%.


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Global Consumer Electronics E-commerce Market Segments Include:

  • By Product: Video Products, Audio Products, Other Products
  • By Business Model: Business To Business (B2B), Business To Consumer (B2C)
  • By Pricing Model: Low Cost Products, Medium Cost Products, High End Products
  • By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, North America is the largest region in the global consumer electronics e-commerce market in 2021.

Major Market Players in the consumer electronics e-commerce market include Alibaba, Amazon, JD.com, eBay, Shopify, Rakuten, Walmart, Newegg, Target, and Flipkart.


Augmented reality (AR) technology enhances the online shopping experience. Online shoppersty (AR) technology enhances the online shopping experience. Online shoppers’ uncertainty about a product they wish to purchase online is solved with AR technology. AR solutions allow customers to visualize products in real-time, from the comfort of their homes. The 3D visualizations via AR provide an opportunity for customers to see how products could look in their space before they commit to purchasing them. They can try different options and choose the best product. It reduces the inconvenience due to the return or exchange of products and saves time and the cost of returns. AR helps online retailers significantly reduce returns by providing a ‘try-before-you-buy’ digital experience. For example, Augment is an augmented reality tool that allows customers to view a product in real-time. Augment helps customers to rotate and see products so that they can be visualized in a natural setting. Also, customers can change the product colours and finishes.


The Consumer Electronics E-Commerce Global Market Report 2023 provides a consumer electronics e-commerce market overview for the time series: historic years (2010 – 2021) and ten years forecast (2023 – 2032). The consumer electronics e-commerce market forecast analyzes consumer electronics e-commerce market size, consumer electronics e-commerce market share, leading competitor market positions. The regions covered in the report include Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa and the countries include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.


The consumer electronics e-commerce refers to businesses, companies, and individuals selling electronic goods that include television, navigation products, digital cameras and accessories, digital camcorders and accessories, e-Reader and others, through online channel.


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