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The rising adoption of programmatic digital display advertisements and OOH will drive the billboard and outdoor advertising market in the forecast period, as per The Business Research Company’s billboard and outdoor advertising market opportunities and strategies report.

The billboard and outdoor advertising market is expected to reach $33.53 billion in 2025. The global billboard and outdoor advertising market is expected to reach $41.59 billion in 2030, at a CAGR of 4.4%.

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Major players in the billboard and outdoor advertising market include JCDecaux SA, Clear Channel, Outdoor Holdings, Inc., Lamar Advertising Company, Focus Media Information Technology Co., Ltd., OUTFRONT Media Inc.

Companies in the billboard and outdoor advertising market are focusing on leveraging the growing trend of content sharing. Instagrammable billboards refer to billboards that are engaging, creative, visually pleasing and has the potential of being shared and streamed. Advertisers create an experience or a piece of art and the people do most of the marketing for the advertisers here by sharing on social media.

The Global Billboard And Outdoor Advertising Market Is Segmented:
By Type: Billboard (Painted Billboards, Digital Billboards, Multi-Purpose Billboards, Mobile Billboards, Others), Street Furniture, Transit, Others

By Platform: Static, Digital

By End-User Industry: Vehicle Industry, Food & Beverage Industry, Commercial And Personal Services, Consumer Goods, Health And Medical Industry, Others

By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa.

TBRC’s Billboard And Outdoor Advertising Market Report Covers:

Regions: Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa.

Countries: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

Time Series: Five years historic (2016-21) and ten years forecast (2022-2026-2031)

The Billboard And Outdoor Advertising Market Report 2022 – Opportunities And Strategies – Global Forecast To 2030 is one of a series of new reports from The Business Research Company that provides thorough billboard and outdoor advertising market research, analyzes and forecasts billboard and outdoor advertising market size, billboard and outdoor advertising market share, billboard and outdoor advertising market players, billboard and outdoor advertising market trends, billboard and outdoor advertising market segmentation and geographies, leading competitor revenues, profiles and market shares.

TBRC’s billboard and outdoor advertising market report identifies top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.

The billboard and outdoor advertising market consists of the sales of billboard and outdoor advertising services and related goods by entities (organizations, sole traders and partnerships) that create and design public display advertising campaign materials, such as printed, painted, or electronic displays and/or place such displays on indoor or outdoor billboards and panels, or on or within transit vehicles or facilities, shopping malls, retail (in-store) displays, and other display structures promotional activities in outdoor advertisement settings. Only goods and services traded between entities or sold to end consumers are included.

View Similar Reports From The Business Research Company:

Digital Advertising Global Market Report 2022

Print Advertising Distribution Global Market Report 2022

Out-Of-Home Advertising Global Market Report 2022

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