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The advertising agencies market grew from $346.12 billion in 2021 to $376.18 billion in 2022 at a compound annual growth rate (CAGR) of 8.7%. The advertising agencies market is expected to grow to $473.41 billion in 2026 at a CAGR of 5.9%.

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Advertising Agencies Market Driver

An increase in advertisement spending across industries is expected to drive the demand for the advertising agencies market. Video and mobile ads are major contributors to the increase in ad investment. Digital advertising has recently surpassed total TV ad spending.

Advertising Agencies Market Trends

The launch of artificial intelligence (AI) in advertising is gaining popularity in the advertising agencies market. Major players operating in the industry are continuously focused on introducing innovations and technologies to better serve the needs of consumers.

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Advertising Agencies Market Segmentation By The Business Research Company

1) By Mode: Online Advertising, Offline Advertising

2) By Type: TV, Digital, Radio, Print, Out-of-home (OOH), Others

3) By End-User Industry: Banking, Financial Services, and Insurance Sector (BFSI), Consumer Goods and Retail, Government and Public Sector, IT & Telecom, Healthcare, Media & Entertainment

Major Players And Regions Of The Advertising Agencies Market

Major players in the advertising agencies market are Caveni Digital Solutions, Socialiency Advertising, Tegra, BrandBurp Digital, Plan Z, Titan SEO Group, Breakneck Creative, Thevisiontech, Dentsu Inc., WPP PLC and Omnicom Group Inc.

The Advertising Agencies Market Report 2022 covers regional data on key drivers, opportunities, and strategies for the seven major regions of the world that are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa. The report includes market size and forecast market shares for all the regions and countries with respect to the major players of the advertising agencies market.

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