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Vegan Cosmetics Industry Forecast to Hit $27.54 Billion by 2029 With a Strong 9% CAGR

November 13, 2025 by The Business Research Company

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#What Are The Current (2025) And Forecast (2029) Sizes Of The Vegan Cosmetics Market?

The vegan cosmetics market has experienced substantial growth in recent years. It is anticipated to expand from $18.25 billion in 2024 to $19.5 billion in 2025, demonstrating a compound annual growth rate (CAGR) of 6.8%. The historical expansion of this market is attributable to a growing awareness of animal cruelty in cosmetics, increased consumer demand for natural and organic beauty products, a rise in health and environmental concerns, the influence and endorsements from celebrities, and the broader adoption of veganism as a lifestyle choice.

The vegan cosmetics market size is anticipated to experience robust expansion in the coming years. Its value is projected to reach $27.54 billion by 2029, exhibiting a compound annual growth rate (CAGR) of 9.0%. This growth throughout the forecast period can be attributed to several factors, including consumers’ increasing preference for sustainable and ethical products, greater regulatory backing for cruelty-free and vegan beauty items, an elevated focus on transparency in product labeling, the widening of the vegan demographic to encompass a broader consumer base, and a rising demand for plant-based ingredients. Significant trends foreseen for this period involve progress in vegan cosmetic formulations and technology, the establishment of vegan and cruelty-free certifications, innovations in packaging emphasizing eco-friendly materials, the incorporation of technology for customized vegan beauty solutions, and strategic collaborations between beauty brands and influencers.

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Which Drivers Are Impacting The Vegan Cosmetics Market?

The increasing adoption of veganism is anticipated to fuel the expansion of the vegan cosmetics market in the foreseeable future. Veganism refers to the practice of abstaining from using products derived from animals. Given the significant animal abuse and cruelty often involved in cosmetic production, individuals are increasingly embracing vegan lifestyles and favoring plant-based options to avoid contributing to this cruelty. For example, in April 2023, a report from Veganuary, a UK-based non-profit organization, revealed that the number of people globally signing up for Veganuary reached 706,965 in 2023, an increase from 629,000 in 2022. This demonstrates how the growing popularity of veganism is driving the vegan cosmetics market.

What Are The Major Segment Types Covered In The Vegan Cosmetics Market?

The vegan cosmeticsmarket covered in this report is segmented –

1) By Product: Skin Care, Hair Care, Color Cosmetics, Other Products

2) By Nature: Organic, Conventional

3) By Customer Orientation: Women, Men, Unisex, Kids

4) By Distribution Channel: Hypermarkets and Supermarkets, Specialty Stores, E-commerce, Other Distribution Channels

Subsegments:

1) By Skin Care: Moisturizers, Cleansers, Serums, Sunscreens, Face Masks

2) By Hair Care: Shampoos, Conditioners, Hair Treatments, Styling Products

3) By Color Cosmetics: Foundations, Lipsticks And Lip Care, Eye Makeup, Blush And Bronzer

4) By Other Products: Body Care Products, Nail Care Products, Fragrances

What Are The Major Trends Driving The Growth Of The Vegan Cosmetics Market?

Product innovation stands out as a significant and increasing trend within the vegan cosmetics market. Major companies operating in the vegan cosmetic market are focusing on developing new and inventive vegan products to fortify their market position. For instance, in June 2022, LG Household & Health Care, a consumer goods company based in South Korea, unveiled Freshian, a vegan-certified color cosmetic brand, with the goal of attracting millennial and Generation Z beauty clients. This brand was launched featuring two different types of cushion compacts, an assortment of lip balms, and a sunscreen. The product ingredients, including five different forms of hyaluronic acid and madecassoside, were specifically chosen for their skin-soothing benefits. Corn starch is employed in the cushion puffs, and raw materials sourced from sugarcane are used in the packaging to reduce the brand’s environmental impact.

Who Are The Key Multinational Companies Dominating The Vegan Cosmetics Market?

Major companies operating in the vegan cosmetics market include MuLondon Organic Skincare., Loreal SA, Beauty Without Cruelty, Nature’s Gate, MO MI BEAUTY, e. l. f. Cosmetics Inc., COTY Company, Gabriel Cosmetics Inc., Groupe Rocher, Pacific Beauty, Billy Jealousy LLC, Zuzu Luxe by Gabriel Cosmetics, Emma Jean Cosmetics, Modern Mineral Makeup, Arbonne International LLC, Estee Lauder Companies Inc., Unilever plc, Cottage Holdco B. V., E. L. F. Cosmetics Company, Korres S. A. Natural Products, Beiersdorf AG, Aubrey Organics Inc., Dr. Bronner’s Magic Soaps., Desert Essence, Avalon Organics, California Baby LLC, Earth Mama Organics LLC, EO Products Inc., Nourish Organic Inc., Tata Harper Skincare., Alba Botanica, Andalou Naturals, Badger Balm, John Masters Organics, Acure Organics, Shea Terra Organics LLC

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Which Region Is Expected To Witness The Fastest Growth In The Vegan Cosmetics Market?

Europe was the largest region in the vegan cosmetics market in 2024.The regions covered in the vegan cosmetics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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