Competitive and Market Trend Analysis of Artificial Intelligence (AI) in Mobile Apps Industry Through 2029
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What Is the Estimated Industry Valuation for the Artificial Intelligence (AI) in Mobile Apps Sector?
The market size for artificial intelligence (AI) in mobile apps has seen a significant expansion in the recent past. It is anticipated to surge from $22.68 billion in 2024 to $30.56 billion in 2025, boasting a compound annual growth rate (CAGR) of 34.7%. The historic growth has been fueled by factors such as a surge in smartphone usage, an increasing need for tailored user experiences, the emergence of mobile cloud computing, the wide availability of big data, and a rise in the incorporation of AI-driven virtual assistants.
In the coming years, the artificial intelligence (AI) in mobile apps market is predicted to experience substantial growth, reaching $101.21 billion in 2029 with a compound annual growth rate (CAGR) of 34.9%. This progression during the forecasted time frame can be credited to factors such as the rising adoption of 5G technology, an increase in investments towards AI startups, a heightened demand for instantaneous data processing, heightened utilization of AI for application security, and a growing emphasis on user behavior analytics. Key trends during this forecasted period encompass advanced capabilities in natural language processing, progress in edge AI processing, developments in personalized AI, application of AI within augmented reality, and the growth of predictive analytics in user engagement.
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What Forces Are Driving The Growth Of The Artificial Intelligence (AI) in Mobile Apps Market?
The growth of the artificial intelligence (AI) in mobile apps market is anticipated to surge due to the rising demand for tailored user experiences. Essentially, personal user experiences involve curating content, services, or interactions in alignment with a user’s preferences, behaviours, or demographic details. The proliferation of such tailored experiences is rooted in the plentiful data generated by users, which facilitates the creation of content increasing both engagement and satisfaction. AI in mobile apps enhances personalisation by scrutinising user trends, thereby providing customised content, recommendations, and alerts. The features of an app are modified based on individual behaviours to augment relevance, engagement, and user retention. For instance, as per Idomoo, a software organisation based in Israel, the interest in user-customisable videos rose from 72% in 2023, to 77% in 2024. This suggests that the escalating demand for personalised user experiences is catalysing the growth of the AI in mobile apps market.
How Is The Artificial Intelligence (AI) in Mobile Apps Industry Segmented Across Key Parameters?
The artificial intelligence (ai) in mobile appsmarket covered in this report is segmented –
1) By Technology: Machine Learning, Natural Language Processing (NLP), Computer Vision
2) By Operating System: Android, iPhone Operating System (iOS)
3) By Application: Chat Automation, Digital Assistance, Security, Object Detection, Personalization
4) By End-Use Apps: Social Media, Communication And Connectivity, Information And Utility, Entertainment, Productivity, Photo And Video Capturing And Editing Apps, Mobile Wallets, E-Commerce Shopping Apps, Travel And Tourism Apps, Health And Wellness Apps
Subsegments:
1) By Machine Learning: Supervised Learning, Unsupervised Learning, Reinforcement Learning, Deep Learning
2) By Natural Language Processing (NLP): Speech Recognition, Text Analysis, Sentiment Analysis, Machine Translation, Chatbots And Virtual Assistants
3) By Computer Vision: Image Recognition, Object Detection, Facial Recognition, Gesture Recognition, Optical Character Recognition (OCR)
What Trends Are Currently Influencing Growth In The Artificial Intelligence (AI) in Mobile Apps Market?
Prominent businesses in the AI in mobile applications sector are concentrating on producing superior products like AI-powered healthcare applications to bolster patient participation and present individualized health tracking solutions. These healthcare apps powered by AI are mobile systems that employ artificial intelligence to offer a variety of health services. They aim to improve diagnostic accuracy and streamline the overall health care experience by analyzing user data and medical details. For example, in December 2024, Cipla Limited, a pharmaceutical firm from India, unveiled CipAir. This mobile application is designed for early detection of asthma and offers an easy and reachable method for individuals to evaluate their chances of suffering from asthma. Its efficiency is corroborated by a clinical study carried out in different centers across India. CipAir encourages users to identify early symptoms and seek prompt medical advice, thus promoting better awareness of asthma and proactive management of the disease.
Which Companies Currently Dominate The Competitive Landscape In The Artificial Intelligence (AI) in Mobile Apps Industry?
Major companies operating in the artificial intelligence (AI) in mobile apps market are Amazon.com Inc., Apple Inc., Google LLC, Samsung Electronics Co. Ltd., Microsoft Corporation, Meta Platforms Inc., Huawei Technologies Co. Ltd., Intel Corporation, International Business Machines Corporation (IBM), Qualcomm Incorporated, NVIDIA Corporation, Adobe Inc., MediaTek Inc., Snap Inc., OpenAI Inc., Grammarly Inc., BrainCo Inc., BigML Inc., Photoroom SAS, Luka Inc.
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Which Geographic Regions Are Driving Demand In The Artificial Intelligence (AI) in Mobile Apps Market?
Asia-Pacific was the largest region in the artificial intelligence (AI) in mobile apps market in 2024. The regions covered in the artificial intelligence (AI) in mobile apps market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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