Cognitive Assessment And Training Market Trends Report 2025 – For Business Development and Strategy Teams
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What Is the Forecast for the Cognitive Assessment And Training Market Growth in 2025?
The scale of the cognitive evaluation and training sector has seen an impressive surge in growth recently. From $6.05 billion in 2024, it is anticipated to expand to $7.59 billion in 2025, reflecting a compound annual growth rate (CAGR) of 25.5%. Factors contributing to the growth during the historic period include a rapidly aging population, escalation in investments, a rise in healthcare spending, and the progression of digitization.
What Is the Forecast for the Cognitive Assessment And Training Market Size Through 2029?
Expectations are predicting a significant expansion in the cognitive assessment and training market in the coming years. The growth projection rates this market at a sizable $18.33 billion by 2029, growing at an impressive 24.7% compound annual growth rate (CAGR). Factors contributing to this anticipated growth span across a variety of influences, including an increased healthcare budget, heightened demand for brain training from the younger generations, and a rise in investment. Notable trends within this forecast stretch are concentrated efforts on novel artificial intelligence, the development of mobile applications, a focus on mergers and acquisitions, as well as an emphasis on neuropsychological testing and assessment methodologies.
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What are the Key Market Players in Cognitive Assessment And Training Market and How They’re Evolving?
Major companies operating in the cognitive assessment and training market include Pearson plc, Quest Diagnostics, Koninklijke Philips N.V, Cogstate Ltd, CogniFit Ltd, Cambridge Cognition Ltd, MeritTrac Services Pvt Ltd, WIRB-Copernicus Group, Signant Health, BrainCheck, Looxid Labs, Sensus Cognition, Gradians.com, APTitude, QuodeIT, Kareermatrix, Mytat, CALCI, Vprep, Medavante-Prophase Inc., pymetrics, Inc., Lumos Labs, Inc., ACE Applied Cognitive Engineering Ltd., Arrowsmith Program, BrainWare Learning Company, Total Brain, VeraSci, Berke, Neurotrack, Lumosity, Brain9D
What Are the Primary Growth Drivers in the Cognitive Assessment And Training Market?
The cognitive assessment and training market is poised for growth, propelled by the rising adoption of e-learning. eLearning involves delivering education and training via digital platforms such as computers and assessment plays a crucial role in it. Cognitive assessments provide a structured overview of an individual’s academic prowess and troubles, serving as a tool that helps monitor their progress in e-learning. The escalating adoption of e-learning has stirred a demand surge for cognitive evaluations. For example, Eurostat, the statistical office of the European Union based in Luxembourg, reported in January 2024 that 30% of EU internet users aged between 16 and 74 participated in online education in 2023, a rise from 28% in the previous year. The highest participation was seen in the Netherlands (54%), followed by Finland (53%), and Sweden (48%). Therefore, the upswing in e-learning adoption propels the expansion of the cognitive assessment and training market.
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What Are the Leading Segments in the Global Cognitive Assessment And Training Industry?
The cognitive assessment and training market covered in this report is segmented –
1) By Component: Solutions, Services
2) By Organization Size: Small And Medium-sized Enterprises (SMEs), Large Enterprises
3) By Vertical: Healthcare And Life Sciences, Education, Corporate, Other Verticals
4) By Application: Clinical Trials, Learning, Research, Other Applications
Subsegments:
1) By Solutions: Assessment Tools And Software, Cognitive Training Programs, Gamified Cognitive Training Applications, E-Learning Platforms For Cognitive Skills Development
2) By Services: Consulting And Advisory Services, Custom Cognitive Training Program Development, Workshops And Seminars, Support And Maintenance Services For Assessment Tools
What Are the Key Market Trends in the Cognitive Assessment And Training Industry?
Prominent stakeholders concentrating on the creation of mobile apps and software integrated with the latest technologies such as AI and IoT are molding the cognitive assessment and training market. These corporations are dedicating their efforts towards technological advancements and launching new products to improve the overall outcomes and product offerings in the market. To exemplify, S2 Cognition, an American sports company, rolled out a Mobile Testing Lab for athletes in October 2022. This Mobile Testing Lab provides cognitive evaluations to large gatherings of athletes at event venues for tournaments and camps.
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What Is the Regional Outlook for the Cognitive Assessment And Training Market?
North America was the largest region in the global cognitive assessment and training market in 2024. Asia-Pacific is expected to grow faster in the forecast period. The regions covered in the cognitive assessment and training market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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This Report Delivers Insight On:
1. How big is the cognitive assessment and training market, and how is it changing globally?
2. Who are the major companies in the cognitive assessment and training market, and how are they performing?
3. What are the key opportunities and risks in the cognitive assessment and training market right now?
4. Which products or customer segments are growing the most in the cognitive assessment and training market?
5. What factors are helping or slowing down the growth of the cognitive assessment and training market?
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