2025 Market Reports Update: Market Size Forecasts to 2034, Key Trends, Leading Players, and Top Regions – Get Ahead of the Competition Today!

Which Primary Drivers Are Supporting the Continued Market Growth of theLocation-Based Services Market?

The anticipated increase in smartphone and GPS-enabled device usage is predicted to fuel the expansion of location-based services. These services leverage the internet, geospatial technologies, along with other data and communication technologies to deliver personalized information to users on their smartphones, based on their real-time geographic positioning. For example, data from Backlinko LLC, an American SEO strategy and digital marketing firm, indicated that as of March 2024, the total count of smartphone users had risen to 4.88 billion, up from 4.25 billion in 2023. As a result, this surge in smartphone and GPS-enabled device usage is catalyzing the growth of the location-based services market.

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What is the Predicted Annual Growth Rate of theLocation-Based Services Market Impact Industry Trends by 2034?

The market size for location-based services has seen a dramatic increase in recent years. Its size is expected to escalate from $105.74 billion in 2024 to $131.33 billion in 2025, showcasing a compound annual growth rate (CAGR) of 24.2%. The historical period’s growth is due to factors such as the surge in smartphone usage, the integration of e-commerce and retail, an increase in mobile advertising, the advent of transportation and navigation apps, and the emergence of Internet of Things (IoT) and wearables.

The market size for location-based services is projected to surge significantly over the coming years, reaching a value of $356.87 billion in 2029, with a compound annual growth rate (CAGR) of 28.4%. This growth through the projected period is likely to be driven by the demand for indoor location services, smart city development and urban planning, contact tracing and health apps, and improved location analytics. The forecast period is also expected to see major trends like proximity marketing and beacon technology, mobile indoor navigation, the emergence of location-based gaming, integration with 5G networks, and applications for emergency and public safety.

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How Are Consumer Market Innovations Shaping the Current and Future Landscape of theLocation-Based Services Market?

Prominent businesses in the location-based services arena are introducing inventive products such as high precision tracking devices to maintain their market stance. These devices are technologically advanced tools designed to determine the location, movement, and other pertinent data of objects or individuals with immense precision. For instance, Bad Elf LLC, a company in the US that manufactures computer hardware, rolled out Bad Elf Flex Mini in July 2023. This high-precision Bluetooth GNSS receiver is specifically devised for geospatial professionals and offers a variety of accuracy levels to meet diverse mapping necessities, including a mode for subfoot accuracy with RTK support. The device is compatible with multiple satellite constellations for worldwide coverage, uses Bluetooth to pair with smartphones and tablets, and includes a durable battery, a robust design, and an accompanying app for iOS and Android. This product has the objective of delivering a cost-effective and user-friendly approach for high-precision location information gathering under tough field conditions.

Who Are the Key Market Players Influencing the Growth of the Corn and Location-Based Services Industry?

Major companies operating in the location-based services market include Apple Inc., Google LLC, AT&T Inc., Nippon Telegraph and Telephone Corporation Docomo, International Business Machines Corporation, Cisco Systems Inc., Qualcomm Incorporated, Oracle Corporation, Telefonaktiebolaget LM Ericsson, CommScope Holding Company Inc., Transfix Inc., INRIX Inc., CloudMade Inc., Bluedot Innovation Inc., Navenio Inc., AiRISTA Flow, ALCATEL-LUCENT Enterprise SAS, Flybits Inc., HERE Global B.V., InnerSpace Pty Ltd, Localz Inc., Mapsted Corporation, Quuppa Inc., Navigine GmbH, Resonai Inc., Seldon Technologies Ltd.

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Which Key Market Segments Comprise the Location-Based Services Market and Drive Its Revenue Growth?

The location-based services market covered in this report is segmented –

1) By Component: Platform, Hardware, Services

2) By Location Type: Indoor, Outdoor

3) By Technology: GPS, Assisted GPS (A-GPS), Enhanced GPS (E-GPS), Enhanced observed time difference (E-OTD), Observed Time Difference, Cell ID, Wi-Fi, Other Technologies

4) By Application: Location-based Advertising, Business Intelligence And Analytics, Fleet Management, Mapping And Navigation, Social Networking And Entertainment, Proximity marketing, Asset Tracking, Other Applications

Subsegments:

1) By Platform: Cloud-Based Platforms, On-Premise Platforms, Mobile Applications, Integrated Workplace Management Systems (IWMS)

2) By Hardware: Computers and Laptops, Networking Equipment, Servers, Security Systems, Communication Devices

3) By Services: Consulting Services, Implementation Services, Training and Support Services, Maintenance and Repair Services, Managed Services, Technical Support Services

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Which Regions Are Emerging as Leaders in the Location-Based Services Market?

North America was the largest region in the location-based services market in 2024. Asia-Pacific was the second largest market in location-based services market. The regions covered in the location-based services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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