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What key factors are powering the surge in the vegan cosmetics market right now?

In the past few years, the size of the vegan cosmetics market has experienced substantial growth. Forecasts predict an increase from $18.25 billion in 2024 to $19.59 billion in 2025, representing a compound annual growth rate (CAGR) of 7.3%. This growth within the historical period can be traced back to increasing consciousness about animal cruelty in cosmetics, high demand for organic and natural beauty products, heightened health and environmental concerns, the impact and backing of celebrities, as well as the spreading popularity of veganism as a lifestyle option.

How fast Is the vegan cosmetics market expected to grow, and what’s its future value?

The market size of vegan cosmetics is forecasted to experience robust expansion in the coming years, growing to a size of $27.77 billion in 2029 with a 9.1% compound annual growth rate (CAGR). This growth is primarily attributed to a growing consumer preference for sustainable and ethical products, more robust regulatory support for vegan and cruelty-free beauty products, an emphasis on transparency in product labeling, and expansion of the vegan demographic to a wider consumer base, as well as a rising demand for plant-based ingredients. Key trends anticipated during this period include improvements in vegan cosmetic formulations and technology, the emergence of certifications for vegan and cruelty-free products, innovations in eco-friendly packaging, use of technology to tailor vegan beauty solutions, and partnerships between beauty brands and influencers.

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What are the leading drivers of growth in the vegan cosmetics market?

The escalating trend of veganism is anticipated to fuel the expansion of the vegan cosmetics market. Veganism implies refraining from items that are derived from animals. The process of cosmetics production often involves notable animal abuse and cruelty. As a result, people have started adopting a vegan lifestyle and favouring plant-derived items to not contribute to the ill-treatment of animals. For instance, as per a report by Veganuary, a non-profit organization based in the UK, the amount of subscribers for Veganuary globally tallied to 706,965 in April 2023, marking a rise from 629,000 in 2022. Hence, the rising trend of veganism is bolstering the vegan cosmetics market.

What are the key segments defining the vegan cosmetics market?

The vegan cosmetics market covered in this report is segmented –

1) By Product: Skin Care, Hair Care, Color Cosmetics, Other Products

2) By Nature: Organic, Conventional

3) By Customer Orientation: Women, Men, Unisex, Kids

4) By Distribution Channel: Hyper markets and Super markets, Specialty Stores, E-commerce, Other Distribution Channels

Subsegments:

1) By Skin Care: Moisturizers, Cleansers, Serums, Sunscreens, Face Masks

2) By Hair Care: Shampoos, Conditioners, Hair Treatments, Styling Products

3) By Color Cosmetics: Foundations, Lipsticks And Lip Care, Eye Makeup, Blush And Bronzer

4) By Other Products: Body Care Products, Nail Care Products, Fragrances

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Who are the key players steering the development of the vegan cosmetics market?

Major companies operating in the vegan cosmetics market include MuLondon Organic Skincare., Loreal SA, Beauty Without Cruelty, Nature’s Gate, MO MI BEAUTY, e. l. f. Cosmetics Inc., COTY Company, Gabriel Cosmetics Inc., Groupe Rocher, Pacific Beauty, Billy Jealousy LLC, Zuzu Luxe by Gabriel Cosmetics, Emma Jean Cosmetics, Modern Mineral Makeup, Arbonne International LLC, Estee Lauder Companies Inc., Unilever plc, Cottage Holdco B. V., E. L. F. Cosmetics Company, Korres S. A. Natural Products, Beiersdorf AG, Aubrey Organics Inc., Dr. Bronner’s Magic Soaps., Desert Essence, Avalon Organics, California Baby LLC, Earth Mama Organics LLC, EO Products Inc., Nourish Organic Inc., Tata Harper Skincare., Alba Botanica, Andalou Naturals, Badger Balm, John Masters Organics, Acure Organics, Shea Terra Organics LLC

What emerging trends are influencing the growth of the vegan cosmetics market?

The dominant trend emerging in the vegan cosmetics industry is product innovation. Key players in the vegan cosmetic market are intensifying their competitive position by introducing unique and path-breaking vegan products. For example, LG Household & Health Care, a consumer goods company based in South Korea, released Freshian, a vegan-certified color cosmetic line in June 2022 targeting millennial and Generation Z beauty customers. The new brand offers two kinds of cushion compacts, a variety of lip balms, and a sunscreen. To enhance skin quality, they have incorporated five different types of hyaluronic acid and madecassoside into their product mix. Notable features include the use of corn starch in their cushion puffs and sugarcane-derived raw materials in packaging, aiming to minimize the brand’s environmental footprint.

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Which regions are most influential in expanding the vegan cosmetics market?

Europe was the largest region in the vegan cosmetics market in 2024.The regions covered in the vegan cosmetics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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