How is the Natural Cosmetics Market Poised for Growth: Trends and Opportunities Through 2034
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What fueled the previous growth in the Natural Cosmetics market?
In recent times, the natural cosmetics market has seen a robust growth. The market, which is projected to expand from $41.74 billion in 2024 to $44.24 billion in 2025, is expected to see a compound annual growth rate (CAGR) of 6.0%. The historical growth of this market can be attributed to various factors such as change in consumer preferences, the rise of e-commerce, celebrity and influencer promotions, increased incidences of allergies and sensitivities, and advancements in green chemistry.
What will be the natural cosmetics market size in the future?
Over the next few years, a steady increase in the size of the natural cosmetics market is anticipated. By 2029, it is projected to reach $52.65 billion, at a compound annual growth rate (CAGR) of 4.4%. Several factors contributing to this growth during the forecast period include the global proliferation of natural cosmetics companies, a rising middle-class demographic, a heightened focus on sustainable methods, the push on clean beauty trends, and the expansion of retailers in beauty and personal care. Key trends expected to shape the market include blockchain application for supply chain lucidity, beauty formulations that require no water, eco-friendly and biodegradable packaging, the integration of AI and technology, in addition to upcycling and circular beauty.
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What main drivers are fueling expansion in the natural cosmetics market?
The surging emphasis on health and wellness is projected to drive the expansion of the natural cosmetics market in the coming years. The concept of health and wellness incorporates a comprehensive strategy to preserve and enhance overall wellness, including the physical, mental, and social dimensions of life. Factors like avoiding harmful chemicals, boosting skin health, and providing nourishment, which are integral to health and wellness, influence the attraction and usage of natural cosmetics. Taking an example, the U.S. Centers for Medicare & Medicaid Services, an American federal agency, reported in December 2023 that U.S healthcare expenditure saw an uplift of 4.1% in 2022, reaching $4.5 trillion. This witnessed a rise from the 3.2% growth rate recorded in 2021. Hence, the increased commitment towards health and wellness is fuelling the growth of the low-density polyethylene market.
What key areas define the segmentation of the global natural cosmetics market?
The natural cosmetics market covered in this report is segmented –
1) By Product Type: Skin And Sun Care, Hair Care, Bath And Shower, Mens Grooming, Color Cosmetic, Fragrances And Deodorants, Oral Care
2) By Consumer Orientation: Male, Female, Unisex, Baby And Kids
3) By Sales Channel: Super markets Or Hyper markets, Department Stores, Specialty Stores, Online Sales Channel, Mono Brand Store, Other Sales Channel
Subsegments:
1) By Skin And Sun Care: Moisturizers, Sunscreens, Cleansers, Anti-Aging Products, Exfoliators, Serums And Oils
2) By Hair Care: Shampoos, Conditioners, Hair Masks And Treatments, Styling Products, Scalp Treatments
3) By Bath And Shower: Body Wash, Bath Oils And Salts, Shower Gels, Exfoliating Scrubs
4) By Men’s Grooming: Shaving Creams And Gels, Beard Oils And Balms, Facial Cleansers, Moisturizers
5) By Color Cosmetic: Foundations, Lipsticks And Lip Care, Eyeshadows, Blushes And Bronzers, Mascara
6) By Fragrances And Deodorants: Natural Perfumes, Roll-On Deodorants, Body Sprays, Scented Oils
7) By Oral Care: Natural Toothpastes, Mouthwashes, Teeth Whitening Products
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Who are the dominant players expanding their reach in the natural cosmetics market?
Major companies operating in the natural cosmetics market report are Tata Group, Johnson and Johnson, LVMH (Moët Hennessy -Louis Vuitton), Procter And Gamble Co., Unilever PLC, L’Oréal SA, Natura and Co Holding SA, Estee Lauder Co. Inc., Chanel S.A., Kao Corporation, Amway Corporation, Shiseido Co. Ltd., The Clorox Co., Coty Inc., Mary Kay Cosmetics, Revlon Inc., Loccitane International SA, Pola Orbis Holdings Inc., Weleda Group, Arbonne International LLC, The Honest Co. Inc., Clarins Group, Korres S.A., Honasa Consumer Pvt. Ltd., Kjaer Weis LLC
How are evolving market trends shaping natural cosmetics Strategies?
Leading firms in the natural cosmetics market are honing in on the production of innovative items such as vegan skin and hair care products, in response to the swelling demand for natural cosmetics in India. The vegan skin and hair products are concocted without incorporating any elements sourced from animals and are not subjected to animal testing. They contain natural and organic ingredients and do not include toxins and synthetic components. For example, in August 2022, OrgaGlo Naturals, a manufacturer of organic and natural cosmetics based in India, rolled out vegan skin and hair care products using top-tier natural ingredients. The products are devoid of damaging chemicals and offer a variety including onion and rice water for hair care, and ubtan, tea tree, and Vitamin C for skincare and body care. Moreover, these products are safe, natural and toxin-free.
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Which regions are emerging as leaders in the natural cosmetics market?
North America was the largest region in the natural cosmetics market in 2024. The regions covered in the natural cosmetics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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