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What fueled the previous growth in the beauty drinks market?

In recent times, the beauty drinks market has seen considerable growth. It is projected to increase from a size of $3.4 billion in 2024 to $3.78 billion in 2025, growing at a compound annual growth rate (CAGR) of 11.1%. The historic growth of this market is due to factors such as consumer preferences, increased awareness about health, prioritizing preventative health, catering to specific consumer groups, and an increase in skin-related issues.

What will be the beauty drinks market size in the future?

Predictions indicate a swift expansion in the beauty drinks market size over the upcoming years, reaching $5.88 billion by 2029 with a compound annual growth rate (CAGR) of 11.7%. The growth forecast can be linked to a transition from conventional beauty products, increased beauty awareness, the rise of e-commerce and online retailing, celebrity promotions, and growing disposable income. The forecast period will also see significant trends such as continual advancements in technology.

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What main drivers are fueling expansion in the beauty drinks market?

An increase in skin-related issues is set to drive growth in the beauty drinks market. Various skin conditions, such as acne, psoriasis, atopic dermatitis, actinic damage, cutaneous lymphoma, rosacea, cutaneous infections, seborrheic dermatitis, etc., play a significant role in this trend. By enhancing hydration levels, beauty drinks such as oat milk and fruit juice can help to maintain skin health, notably for those dealing with conditions like atopic dermatitis. For example, in 2024, the Skin Cancer Foundation of the US predicts a diagnosis of 200,340 melanoma cases across the country. Of these, the classification will be in situ (non-invasive and confined to the epidermis, the skin’s outer layer) for 99,700 cases. The remaining 100,640 cases will be invasive, reaching the dermis, or second skin layer. The gender split of these invasive cases will be 59,170 men and 41,470 women. Consequently, the rise in skin conditions propels the expansion of the beauty drinks market.

What key areas define the segmentation of the global beauty drinks market?

The beauty drinks market covered in this report is segmented –

1) By Type: Vitamins And Minerals, Collagen, Carotenoids, Other Types

2) By Function: Anti-Aging, Detoxication, Radiance, Vitality, Other Functions

3) By Distribution Channel: Grocery Retailers, Beauty Specialty Stores, Drug Stores And Pharmacies, Other Distribution Channels

Subsegments:

1) By Vitamins And Minerals: Vitamin C, Vitamin E, B Vitamins, Minerals

2) By Collagen: Hydrolyzed Collagen, Marine Collagen, Bovine Collagen

3) By Carotenoids: Beta-Carotene, Lutein, Astaxanthin

4) By Other Types: Antioxidant-Rich Drinks, Herbal Infusions, Hyaluronic Acid

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Who are the dominant players expanding their reach in the beauty drinks market?

Major companies operating in the beauty drinks market report are Nestle SE, PepsiCo, AB InBev, The Coca – Cola Company, Danone S.A., Asahi Group Holdings, Hangzhou Wahaha Group, Fonterra Co-operative Group Limited, Kao Corporation, Amway, Shisedo Co. Ltd., Hain Celestial Group, AMC Group Alimentacion Fresco y Zumos SA, Groupon Inc., Kino Biotech Pte Ltd., Dr. Ci:Labo Co.Ltd., Nutrafol, Suja Life, Sappe Public Company Ltd., Juice Generation, Big Quarck Ltd., Zoppas Industries Group, Evolve BioSystems, Skinade, DyDo Drinco Inc., My Beauty & GO, Suntory Holdings

How are evolving market trends shaping beauty drinks Strategies?

Leading companies in the beauty drinks market are introducing novel products, such as drinks containing aloe, aimed at safeguarding the skin and offering anti-aging benefits. Drinks comprised of aloe are created from the gel that’s obtained from aloe vera plants, a substance recognized for its potential health advantages and refreshing flavor. For example, L’BRI PURE & NATURAL, a firm based in the US that delivers premium skin care and beauty items, unveiled a new Aloe + Collagen Super Beauty Drink Mix in September 2023. This drink mix, which is berry-flavored, includes Aloe Vera Barbadensis Miller, known to hydrate skin, stimulate collagen production, and provide the body with essential vitamins. The mix is a part of L’BRI’s aloe-infused skin and body care product line, designed to foster healthier, more youthful skin.

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Which regions are emerging as leaders in the beauty drinks market?

North America was the largest region in the beauty drinks market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the beauty drinks market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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