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How has the agritourism market grown over the years?

In recent years, the agritourism market has seen significant growth. The market is set to increase from $66.29 billion in 2024 to $70.43 billion in 2025, featuring a compound annual growth rate (CAGR) of 6.2%. The notable growth during the historic period is credited to the diversification of the rural economy, public curiosity about agricultural life, the preservation of cultural heritage, enlightenment on environmental preservation, as well as seasonal activities and events.

What Is the forecasted market size and growth rate for the agritourism market?

There is an anticipation of robust expansion in the size of the quartz market in the upcoming years. It’s projected to escalate to $14.5 billion by 2029, with a compound annual growth rate (CAGR) of 8.5%. Factors influencing the predicted growth within this period include environmental sustainability, adjustments in worldwide supply chain operations, changes in consumer choices, requirements in military and aerospace sectors, as well as the growth in healthcare and biotechnology. Key trends during this forecast period comprise an escalation in luxury market demand, resilience in the supply chain, the adoption of artificial intelligence in processing, integration into smart homes, and utilisation in health and wellness applications.

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What are the major factors driving growth in the agritourism market?

The agritourism market’s expansion is being fueled by the rise in governmental support towards agritourism farms. The global recognition of agritourism is increasing due to the upsurge in curiosity towards farming activities, products, and modernised practices, coupled with the rollout of fresh governmental strategies. These strategies aim to support local farming and agricultural activities, intending to catalyze economic growth within local farming, ranching, and other agricultural-related communities. Numerous governmental bodies have introduced measures to provide opportunities for the local agriculture sector by attracting tourists. For example, Charlie McConalogue, the Irish Minister for Agriculture, Food, and the Marine, pledged to allocate €300,000 ($3.06 million) to 19 local agro-food tourism ventures in June 2022. The intent of this funding is to boost agritourism, cultivate rural areas, and open doors for farmers, producers, and artisans to enhance their products and offerings. In September 2021, the Kerala State Government in India set up the Kerala Agri Tourism Network and a state-level program to train skilled laborers to boost farm tourism, and in turn give the tourism industry a lift in the post-COVID era. Consequently, such government-backed initiatives towards agritourism farms are expected to accelerate the growth of the agritourism market.

What key areas define the segmentation of the global agritourism Market?

The agritourism market covered in this report is segmented –

1) By Activity: On-farm Sales, Outdoor Recreation, Agritainment, Educational Tourism, Accommodations, Other Activities

2) By Tour Types: Group Travelers, Individual Travelers

3) By Sales Channel: Travel Agents, Direct

4) By Consumer Demographics: Men, Women, Kids

Subsegments:

1) By On-farm Sales: Farm Stands and markets, U-Pick Operations, Local Product Sales

2) By Outdoor Recreation: Hiking and Nature Trails, Fishing and Hunting, Camping and Picnicking, Farm Tours

3) By Agritainment: Corn Mazes and Pumpkin Patches, Festivals and Events, Animal Petting Zoos

4) By Educational Tourism: Workshops and Classes, Farm Visits and Tours, School Field Trips

5) By Accommodations: Farm Stays, Camping Facilities, Glamping Options

6) By Other Activities: Wine and Brewery Tours, Culinary Experiences, Wellness Retreats

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What are the top market players propelling the growth of the agritourism industry?

Major companies operating in the agritourism market include Blackberry Farm LLC, Gites de France, Feather Down Farms, Farm Stay UK, Goosewing Ranch, Liberty Hill Farm, Willowsford Farm, Agriturismo Al Verneto, Bay Farm Tours, Kansas Agritourism, The Inn at Valley Farms, Agritopia, Agritours Canada Inc., Stita Farm Tours, Green Acres Farm Bed and Breakfast, Agrilys Voyages, Monteillet Fromagerie, World Wide Opportunities on Organic Farms, Agricultural Tour Operators International, Field Farm Tours Limited, Willow-Witt Ranch, Farms & Farmers, Agri-Tourism Development Corporation, AgriTourismo, Barns and Farms, Farmhouse Inns, Agritourisme France, Rural Retreats, Farmers For Real, Newland Stays, Heritage Farmstead Museum, Agriturismo.it, Farm Stay US, Australian Farm Tourism, Farm Stay Japan, Agrotourism Cyprus, Farm Stay New Zealand, Fazenda Leite Verde, Agritourism South Africa

What are the key trends shaping the future of the agritourism market?

Leading businesses in the agritourism industry are pioneering new services, ranging from the promotion of agricultural knowledge to augmenting guest experiences through immersive farm visits and seminars, nurturing a consciousness of agriculture. Their focus extends to farm-to-table dining and sustainable methods to establish stronger bonds between consumers and the process of food production. The promotion of agricultural knowledge involves enlightening the population on the importance of agriculture in terms of societal importance, environmental sustainability, and food security. For example, in April 2024, Greater Iowa City Inc., a non-profit organization primarily located in the US, introduced Agri-Culture Iowa, encouraging local agricultural businesses and sustainable methods, thereby increasing tourist participation and community involvement in Johnson County. The initiative’s goal is to orchestrate unforgettable farm-to-table experiences, simultaneously stimulating the local economy.

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What regions are dominating the agritourism market growth?

North America was the largest region in the agritourism market in 2024. The regions covered in the agritourism market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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