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What is the Projected Compound Annual Growth Rate (CAGR) of the Blueberries Market from 2025 to 2034, and What Factors Influence It?

The market for blueberries has witnessed significant growth over recent years. Its size is projected to expand from $9.25 billion in 2024 to $9.82 billion in 2025, corresponding to a compound annual growth rate (CAGR) of 6.2%. Factors contributing to this growth during the historic range include increased consumer consciousness about health benefits, the enlargement of farmland committed to blueberry farming, escalating demand from the food processing sector, the emergence of products containing blueberries, and the escalating trend of desserts based on blueberries.

Over the coming years, there is predicted to be significant growth in the blueberries market, which is expected to rise to a value of $12.38 billion in 2029, with a compound annual growth rate (CAGR) of 6.0%. The expansion forecasted for this period may be attributed to changes such as the shift towards more environmentally friendly farming methods, alterations in dietary preferences favoring plant-based foods, regulatory amendments affecting both production and distribution, the fusion of blueberries into functional food and drink products, and the impacts of climate change on cultivation trends. Key emerging trends during the projected period include an intensifying focus on adding value to blueberry products, the introduction of premium blueberry types, the use of blockchain technology to enhance supply chain clarity, tailoring blueberry product offerings to target certain consumer demographics, and collaborations between agricultural producers and chefs for culinary ingenuity.

Which Major Market Drivers Are Expected to Boost the Blueberries Market’s Growth Potential?

The burgeoning demand for nutritious drinks is anticipated to stimulate the expansion of the blueberries market. These wholesome beverages are rich in essential nutrients and boost overall health and wellness. Due to their nutritional excellence and antioxidant qualities, blueberries often feature as component ingredients in such drinks including smoothies, juices, and teas. For instance, a projected escalation was identified in August 2023 by the Agriculture and Agri Food Canada, a Canadian governmental entity, in the health and wellness beverage market in India. The market is expected to soar to an estimated $5.9 billion by 2026 from approximately $3.2 billion in 2022, indicating a compound annual growth rate (CAGR) of 16.7%. Thus, the growing preference for nutritious beverages propels the blueberries market forward.

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Who Are the Leading Players Fueling Growth in the Blueberries Market?

Major companies operating in the blueberries market are:

• Nestle S.A_x000D_

• United Natural Foods Inc._x000D_

• The Kraft Heinz Company_x000D_

• General Mills Inc._x000D_

• WK Kellogg Co_x000D_

What Are the Emerging Trends Shaping the Future of the Blueberries Market?

The key players in the blueberry market are stepping up their game by producing innovative, high-quality cultivars packed with enhanced flavors, including elite blueberry variants. These premium variants are set apart by their superior quality, appealing taste, and specific attributes, subsequently fetching higher prices in the market due to their remarkable characteristics. In a striking instance from February 2024, Inka’s Berries, a company centered on fresh blueberry cultivation and production in Peru, introduced the Abril Blue+ and Alessia Blue+ varieties. These new entrants underscore robustness, resilience, noteworthy flavor, an extensive post-harvest shelf life, large sizes, and sweetness. This initiative is indicative of Inka’s Berries’ pledge towards innovation, meeting market needs, and mitigating climate change issues. This could potentially revolutionize the blueberry market, amplifying productivity, quality, and adaptability in changing climatic conditions.

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What Are the Core Segments of the Blueberries Market, and How Do They Contribute to Growth?

The blueberries market covered in this report is segmented –

1) By Type: Frozen Blueberry, Dried Blueberry, Blueberry Juice Concentrate, Blueberry Puree, Other Types

2) By Distribution Channel: Super Markets, Convenience Stores, Online Channels, Other Distribution Channels

3) By End-User: Business To Business (B2B), Sauces And Dressings, Bakery And Confectionery, Snacks And Savory Products, Ice Creams, Beverages, Other End-Users

Subsegments:

1) By Frozen Blueberry: Individually Quick Frozen (Iqf) Blueberries, Bulk Frozen Blueberries, Organic Frozen Blueberries

2) By Dried Blueberry: Dehydrated Blueberries, Freeze-Dried Blueberries, Sun-Dried Blueberries

3) By Blueberry Juice Concentrate: Organic Blueberry Juice Concentrate, Conventional Blueberry Juice Concentrate

4) By Blueberry Puree: Organic Blueberry Puree, Conventional Blueberry Puree, Smoothie-Grade Blueberry Puree

5) By Other Types: Canned Blueberries, Blueberry Extract, Blueberry Powder

Which Regions Are Driving Growth in the Blueberries Market?

North America was the largest region in the blueberries market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the blueberries market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

What Are the Defining Features of the Blueberries Market?

Blueberries are small, round, purple-blue fruits that grow on shrubs of the genus Vaccinium, known for their sweet-tart flavor and high nutritional value. These are used in a variety of culinary applications, including smoothies, baked goods, jams, and salads, or eaten fresh as a nutritious snack.

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