Global Bleisure Travel Market Report 2024: Size, Drivers, And Top Segments
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The bleisure travel market has experienced robust growth, with its size rising from $394.10 billion in 2023 to $430.86 billion in 2024, at a compound annual growth rate (CAGR) of 9.3%. This increase is driven by the rise of remote and hybrid work models, a growing emphasis on work-life balance, increased corporate travel and global business interactions, improved travel and hospitality services for business travelers, and flexible work arrangements. The market is expected to continue its growth trajectory, reaching $619.18 billion by 2028 at a CAGR of 9.5%. Factors contributing to this growth include the ongoing evolution of hybrid and remote work arrangements, a rise in experiential and personalized travel preferences, advancements in travel technology and connectivity, increased focus on employee well-being and mental health, and the expansion of global business opportunities and international trade. Key trends during the forecast period include the integration of AI and technology, a greater emphasis on eco-friendly travel options and sustainable practices in the hospitality industry, the expansion of digital nomadism, customized itineraries, and advancements in travel technology and connectivity.
The rising working-age population is expected to propel the growth of the bleisure travel market going forward. The working-age population includes individuals between the ages of 15 and 64 who are economically active and part of the labor force. This population is growing due to increased life expectancy and higher birth rates in emerging economies. Bleisure travel is becoming more relevant in a rising working-age population by enhancing work-life balance and employee satisfaction, which can boost productivity and retention. For instance, in May 2021, according to the Conference Board Inc., a US-based non-profit research organization, the US working-age population is projected to grow over the next decades, with the growth rate increasing from around 0.2% in 2020 to 0.6% in 2040, thereby limiting the labor supply. Therefore, the rising working-age population is driving the bleisure travel market.
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What Are The Key Trends That Influence Bleisure Travel Market Share Analysis?
Major companies operating in the bleisure travel market are focusing on developing innovative solutions, such as artificial intelligence (AI)-powered corporate travel management and expense reporting platforms, to enhance the management of travel and expenses for organizations. Artificial intelligence (AI)-powered corporate travel management and expense reporting platforms utilize advanced algorithms and machine learning to automate and optimize travel booking, itinerary management, and expense reporting, enhancing efficiency and accuracy for businesses. For instance, in February 2022, Coupa Software Inc., a US-based cloud-based spend management platform, launched Coupa Travel and Expense. This features an integrated platform that combines travel booking and expense management, offering real-time tracking, mobile accessibility, and intelligent expense monitoring to enhance the user experience and compliance.
How Is The Global Bleisure Travel Market Segmented?
1) By Travel Type: Domestic; International
2) By Travel Duration: 2-4 Days; 1 Week; Above 1 Month
3) By Age Group: Millennial; Generation X; Other Age Groups
4) By Employee: Executives; Middle Management; Entry Level Employee
5) By Industries: Government; Corporate
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The Bleisure Travel Global Market Report 2024 provides an overview of the bleisure travel market for the time series: historic years (2010 – 2021) and ten years forecast (2023 – 2032). The bleisure travel market forecast analyzes bleisure travel market size, bleisure travel market share, leading competitor and their market positions.
The Table Of Content For The Bleisure Travel Market Include:
1. Bleisure Travel Market Executive Summary
2. Bleisure Travel Market Segments
3. Bleisure Travel Market Size And Template Market Growth Rate
4. Key Bleisure Travel Market Trends
5. Major Bleisure Travel Market Drivers
……
25. Key Mergers And Acquisitions In The Bleisure Travel Market
26. Top Bleisure Travel Companies
27. Bleisure Travel Market Opportunities And Strategies
28. Bleisure Travel Market, Conclusions And Recommendations
29. Appendix
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