The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2024 and forecasted to 2033

Market Growth Overview

• The cranberries market has shown steady growth recently.
• Market size rose from $2.25 billion in 2023 to $2.35 billion in 2024.
• Compound annual growth rate (CAGR) of 4.3% from 2023 to 2024.
• Growth driven by traditional food use, health benefits awareness, expanded cultivation, snack consumption, and processing industry demand.

Projected Market Expansion

• Expected growth to $2.83 billion by 2028.
• Forecasted CAGR of 4.8% from 2024 to 2028.
• Factors include popularity of cranberry-based beverages, vegan food trends, organic product demand, dietary interest, and UTI prevention.
• Major trends: health and wellness products, flavored product lines, sustainability, organic ingredients, and processing innovations.

View More On The Cranberries Market Report 2024 – https://www.thebusinessresearchcompany.com/report/cranberries-global-market-report

Growing Consumer Demand For Organic Goods Boosts Cranberries Market Growth

• Increasing consumer preference for organic goods fuels market expansion.
• Organic goods: produced without synthetic additives or GMOs.
• Reasons include health consciousness and environmental concerns.
• Example: OTA survey showed organic industry sales growth, reaching $63 billion with $1.4 billion growth in organic food sales.

Key Players in the Cranberries Market

• Major companies include Del Monte Foods Inc., Ocean Spray Cranberries Inc., Mariani Packing Co. Inc., Sun-Maid Growers of California, Traina Foods Inc., Meduri Farms Inc., Decas Cranberry Products Inc., Eden Foods, Citadelle Camp Coop, Fruit d’Or Inc., Sisters Fruit Company, Royal Nut Company, Graceland Fruit Inc., Rostaa Superfoods, Stoneridge Orchards, Sundance Vitamins LLC, Fresh Meadows Cranberries, Honestly Cranberry, Michigan Cranberry Co., Muskoka Lakes Farm and Winery, New England Cranberry, Cape Blanco Cranberries Inc., Habelman Bros. Co., Sun Organic Industries Pvt. Ltd., and Mitthi Foods.
• These companies drive innovation and product diversity in the market.

Innovative Cranberry Products For Offering Standardized Alternatives

• Companies focus on innovative products like standardized whole fruit cranberry powder.
• Example: Fruit d’Or launched Pro Cran d’Or and Pro Cran Naturelle 80-mesh powders in January 2022.
• These powders meet FDA health claim requirements for UTI risk reduction and offer versatility for various applications.

Fruit D’Or Acquires Decas Cranberry Products

• In March 2021, Fruit d’Or Inc. acquired Decas Cranberry Products.
• This acquisition enhances Fruit d’Or’s global market position and product range.
• Decas Cranberry Products specializes in dried, baking, and fresh cranberries, catering to diverse consumer demands.

Market Segmentation

• By Product Type: Fresh Fruits, Freeze Dried, Air Dried, Other Product Types.
• By Nature: Conventional, Organic.
• By End-User: Bakery, Confectionaries, Dairy Products, Beverages, Cereals, Other End Users.
• North America led the cranberries market in 2023 and is expected to grow fastest in the forecast period.

The cranberries market continues to expand driven by consumer preferences for organic, healthy products and innovative product developments. Major players are leveraging trends like organic certification, health benefits, and sustainable practices to meet evolving consumer demands and maintain market growth.

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The Cranberries Global Market Report 2024  provides comprehensive insights on the cranberries market size, trends and drivers, opportunities, strategies, and competitor analysis. The countries covered in the cranberries market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, the UK, and the USA, and the major seven regions are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, the Middle East, and Africa.

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