Global Ginger Ale Market Size, Drivers, Trends, Opportunities And Strategies – Includes Ginger Ale Market Insights
The Business Research Company’s global market reports are now updated with the latest market sizing information for the year 2023 and forecasted to 2032
The rising number of health-conscious people are expected to drive innovation in ginger ale manufacturing, thus driving the market during the forecast period.
The global ginger ale market is expected to grow from $2.48 billion in 2022 to $2.64 billion in 2023 at a compound annual growth rate (CAGR) of 6.4%. The ginger ale market size is expected to grow to $3.24 billion in 2027 at a CAGR of 5.2%.
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- By Type: Golden Ginger Ale, Dry Ginger Ale
- By Distribution Channel: Convenience Stores, Hypermarkets/Supermarkets, Specialty Stores, Online Sale Channel
- By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, North America is the largest region in the global ginger ale market in 2021.
Major Market Players in the ginger ale market include Canada Dry, Bruce Cost Fresh, Blenheim Bottling Company, Buffalo Rock Company, Seagram, Boylan Bottling Co, Dr. Pepper Snapple Group, Zevia, Honest Tea.
Product innovation is a key trend gaining popularity in the ginger ale market. Major companies operating in the ginger ale market are focused on launching new products to strengthen their position in the market. For instance, in June 2021, Reed’s Inc., a US-based company that manufactures soft drinks and candies, launched a new zero-sugar ginger ale mocktails in two new flavors. Shirley tempting and Transfusion, containing 2, 000 milligrams of fresh, organic pressed ginger. Shirley Tempting delivers a cheerful mix of cherry and pomegranate flavors, and Transfusion is enhanced with juicy grape notes and an easy mixer. These energizing certified ketogenic variants are ideal for any drinking occasion because they contain no calories and no artificial preservatives or artificial colors. The new tastes strike a delicate balance between a crisp, reviving ginger flavor and a dash of sweetness, whether consumed straight from the can as a mocktail or combined with other tasty cocktails.
The Ginger Ale Global Market Report 2023 provides a ginger ale market overview for the time series: historic years (2010 – 2021) and ten years forecast (2023 – 2032). The ginger ale market forecast analyzes ginger ale market size, ginger ale market share, leading competitor market positions. The regions covered in the report include Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa and the countries include Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.
Ginger ale is a sweetened carbonated non-alcoholic beverage that gets its taste and pleasant feel mainly from the underground stem, or rhizome, of ginger. It contains preservatives, like citric acid and sodium benzoate, as well as caramel color and consumed on its own or used as a mixer, often with spirit-based drinks.
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