Learn about the global direct mail advertising market through The Business Research Company, which provides information on direct mail advertising market size, direct mail advertising market drivers and restraints, direct mail advertising market players, the COVID-19 impact on the direct mail advertising market, and more.

The direct mail advertising market size is expected to grow from $42.79 billion in 2021 to $46.39 billion in 2025 at a rate of 2.6%. The global direct mail advertising market size is then expected to grow at a CAGR of 0.8% from 2025 and reach $48.35 billion in 2030.

The benefits associated with direct mail advertising are contributing to the growth of the direct mail advertising market.

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The direct mail advertising market consists of the sales of direct mail advertising services and related goods by entities (organizations, sole traders and partnerships) that are involved in the creation of designs of the mails, printing them out, delivery of the mail and also managing replies. It also includes companies that deal with other advertisement and promotional activities by postal mail. Creativity, design and content of the mail is very important if companies are seeking replies. The content and mode of advertising can be customized according to the audience being targeted.

Global direct mail advertising market segments include:
By Type: Postcards, Self-Mailers, Letters and Envelop, Dimensional Mailers, Catalogs

By End-User: Retail, Banks & Financial Institutions, Commercial Buildings, Media & Entertainment, Government, Transportation

By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, Western Europe was the largest region in the direct mail advertising market, accounting for 29.6%of the total in 2021

The companies operating in the direct mail advertising sector are focusing on developing technological advanced solutions for direct mails to choose, that vary in terms of accuracy, reliability, and costs. Among them is near-field communication (NFC).

TBRC’s direct mail advertising market report covers:

Major Market Players: RR Donnelley, Quad/Graphics, Inc., Cenveo, Valassis Communications, Inc., Steel Connect, Inc. (IWCO Direct)

Regions: Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa.

Countries: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

Time Series: Five years historic (2016-21) and ten years forecast (2022-2026-2031)

The Direct Mail Advertising Market Report 2022 is one of a series of new reports from The Business Research Company that provides direct mail advertising market overviews, analyzes and forecasts market size, share, direct mail advertising market players, direct mail advertising market segments and geographies, leading competitor revenues, profiles and market shares.

TBRC’s direct mail advertising market report identifies top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.

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Digital Advertising Global Market Report 2022

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