Learn about the global premix cocktails market through The Business Research Company, which provides information on premix cocktails market size, premix cocktails market drivers and restraints, premix cocktails market players, the COVID-19 impact on the premix cocktails market, and more.

The global premix cocktails market is expected to grow from $19.42 billion in 2021 to $20.29 billion in 2022 at a compound annual growth rate (CAGR) of 4.5%. The premix cocktail market is expected to grow to $24.2 billion in 2026 at a CAGR of 4.5%.

Increasing consumer preferences for healthy drinks with low alcohol content is projected to boost the demand for premix cocktails over the forthcoming years.

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The market for premix cocktails consists of sales of premix cocktails and its related products. Premixed cocktails are also known as flavoured alcoholic beverages, ready-to-drink (RTD) alcohol-based beverages, pre-packaged spirits, or premixed beverages. These are prepared from alcohol mix with fruit juice, contains healthy amount of carbonation, and is a packed form of alcoholic beverages for direct consumption. Premix cocktails categories can be wine-based, spirit-based, or malt-based drinks. These flavoured drinks with low alcohol content are available for purchase generally through online channels, small retail shops, and convenience stores.

Global Premix Cocktails Market Segments Include:

By Product Type: Rum, Whiskey, Vodka, Wine, Others

By Flavour: Fruits, Spiced, Others

By Distribution Channel: Hyper/Supermarket, Departmental Stores, Specialty Stores, Online Retailers

By Geography: The market is segmented into North America, South America, Asia-Pacific, Eastern Europe, Western Europe, Middle East and Africa. Among these regions, Asia Pacific was the largest region in the premix cocktail market in 2021.

The bars are increasingly preparing premixes of cocktails and are refrigerating to serve the customers on request. The bartenders are mixing the cocktails ahead of the order and are prebatching them, giving them time to interact with the customers and make sure they have best experience.

TBRC’s premix cocktails market report covers:

Major Market Players: Bacardi & Company Limited, Diageo Plc, Heineken NV, Altia Oyj, Carlsberg A/S, Belvedere SA, Ball Corporation, The Whisky Exchange, Suntory Holdings, Mark Anthony Brands.

Regions: Asia-Pacific, China, Western Europe, Eastern Europe, North America, USA, South America, Middle East and Africa.

Countries: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA.

Time Series: Five years historic (2016-21) and ten years forecast (2022-2026-2031)

The Premix Cocktails Global Market Report 2022 – Market Size, Trends, And Global Forecast 2022-2026 is one of a series of new reports from The Business Research Company that provides premix cocktails market overviews, analyzes and forecasts market size, share, premix cocktails market players, premix cocktails market segments and geographies, leading competitor revenues, profiles and market shares.

TBRC’s premix cocktails market report identifies top countries and segments for opportunities and strategies based on market trends and leading competitors’ approaches.

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